3 Common YouTube Ads Mistakes to Avoid

YouTube Ads

As the digital age continues to dominate the world, more positive reasons arise behind the boom of video and how it killed the radio star. Technology continues to affect the media in transformative ways, and as people become more hyper-visual, the rise of platforms like YouTube Ads become a powerful tool that can give businesses…

Read More

Understanding Social Media Optimization for Your Business

Understanding Social Media Optimization for Your Business

Social media optimization (SMO) is the utilization of social media channels to convey, manage, and enhance a business’s message and online presence. As a part of an overall digital marketing strategy, social media optimization helps increase awareness of your new products or services as well as maintain harmonious relationships with your potential and returning customers. …

Read More

4 Reasons To Consider Implementing Social Media Marketing

4 Reasons To Consider Implementing Social Media Marketing

You may not realize it, but the digital world is incredibly complex and advanced. Developed countries have been making the most out of technology, and even those still developing have been learning to integrate the digital way to do things. This is especially true for companies found within said countries. For example, companies from both…

Read More

Why Include Retargeting in Your Facebook Marketing Funnel

Why Include Retargeting in Your Facebook Marketing Funnel

The marketing funnel is the process that guides a user in becoming a customer. For many business owners and marketing teams, a marketing funnel is the most important asset that one must have. However, having a well-defined marketing funnel is not enough. One must find a way to take the conversions received to the next…

Read More

Choosing the Right Social Media Platform for Your Business

Choosing the Right Social Media Platform for Your Business

It seems as if nowadays there is a new social media platform being created every few months. You might feel like as a small business owner that your company needs to be present on all of them. However, that’s not often the case. At Nick the Marketer, we preach “quality over quantity” meaning that you…

Read More

How to Write an Awesome, Effective Blog

How to Write an Awesome, Effective Blog

One important thing you might be missing when it comes to marketing your business is growing your blog! We know, we know, it doesn’t sound like the most enticing task and to some, it might even sound dreadful but it’s a vital step in helping your SEO efforts. Starting a blog for your business can…

Read More

Heating Up Your Summer 2020 Social Media Marketing Strategy

Heating Up Your Summer 2020 Social Media Marketing Strategy

Summer is almost here and it looks like we all might be continuing to social distance for a little while longer. As a small business owner, it’s important to get creative during these times and put some more focus on your social media platforms to stay connected with your audience! Users are now more connected…

Read More

What Resolutions Your Business SHOULD Be Making In 2020

Systems and Programs We Love!

2020 is officially here and over at Nick the Marketer, we’re PUMPED for this upcoming year! As a business owner, the beginning of a new year is even more exciting. Not only do you get to make personal resolutions like learning new skills, saving money, or improving your health, you get to set new goals…

Read More