How to Use Geofencing and Geotargeting for Google Ads

Digital Marketing, Google Ads, SEO

With the rise of mobile usage, Google has developed new ways to target ads to consumers. Google Ads recently released new features for geofencing and geotargeting. They are both parts of location-based marketing, but they have different uses.  Drawing a virtual fence around a specific geographic location constitutes geofencing, whereas geotargeting entails using various strategies…

Read More

What Are the Top Advantages of Geofencing for Your Business?

Digital Marketing, SEO

Geofencing is a location-based service that allows you to define virtual boundaries around a real-world location. When a user enters or leaves the limits, you can trigger a response, such as sending a notification or running a script. Geofencing is commonly used with GPS and mobile devices. There are several advantages of geofencing for businesses.…

Read More

5 Reasons Your Business Should Invest in YouTube Ads

Digital Advertising and Youtube

With that much reach, it is safe to say that advertisers would get a lot of return for their investment if they were to advertise on YouTube. Not only would they be able to reach a vast number of people, but they would also be able to target their ads specifically to their target audience.…

Read More

7 Web Design Components That Affect Your Conversion Rate

web design

A successful business in the digital age has a website that converts visitors into customers. If you want to improve your website’s conversion rate, you have to look at website design. Your website design must be optimized, and here are the components that you should look into to boost your conversion rate. 1. Content When…

Read More

Nick the Marketer Recognized as a Top 2022 SEO Provider

Clutch 2022 Top SEO Companies

Nick the Marketer creates remarkable growth opportunities for small businesses through top-notch digital solutions. As a full-service digital marketing agency, we lead our partners toward an improved brand presence with our success-driven strategies. We care about your vision and how you do things, and we interweave best practices to help you achieve your goals. Today,…

Read More