What Pay Per Click Advertising Can Do for Your Business

With local economies opening up and recovering after lockdowns and stay-at-home orders, business competition has become tighter than ever. Companies are revisiting their marketing strategies, mainly focusing on various digital solutions to take their processes to the next level. If you are searching for the best sales-focused digital marketing strategies, keep on reading. In this…

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A Guide to Using SEO-Friendly URLs for Your Website

Most people who have access to the internet go online daily to check their social media platforms, search for answers on Google, and consume information conveniently. When it comes to search engines like Google, the company is famous for giving individuals and businesses that run a website a platform to promote themselves effectively.  You can…

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Why You Should be Investing in Natural and Organic SEO

Everyone seems to be using the phrases natural search engine optimization (SEO) and organic SEO these days. However, in particular grocery store aisles, the terms “natural” and “organic” are virtually identical and have small but important distinctions. To make it clear, both natural and organic SEO refers to the same thing. In fact, SEO in…

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3 Key Tips for Improving Your Mobile SEO Strategy

With the internet becoming more accessible than ever, businesses are faced with the opportunity to reach out to a larger number of customers-turned-online natives. While there are many different developments that have unfolded thanks to the advent of the digital era, the most prominent of all is the fact that mobile devices are now a…

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Our Ultimate Guide to Geofencing Ads for Small Businesses

We’re all aware that social media ads can bring in relevant leads to your shop. But have you ever wondered if you could take it up a notch and target a more focused group? If you’re curious, this marketing tactic is called geofencing.  Seeing as 85 percent of Americans are using smartphones, and a majority…

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