Complete Feet is an established, successful company that began expanding into the franchise business.
The CHALLENGE: Attract potential franchisees and generate qualified leads
The SOLUTION: Before creating effective ad campaigns, the main website needed to be overhauled. In addition, there needed to be a franchise focused website that would funnel leads. After we built both websites, we began our ad campaigns. To show leads a personal touch, we developed a video that would be used on the franchise website and the ad campaigns.
Qualified leads for this type of campaign were very specific due to the requirements of the franchise. After extensive research, we decided to utilize YouTube and Facebook as our main platforms. In the first 90 days, we had produced 140 qualified leads, which yielded multiple franchisees for the company.